Binghatti City
A World Built Beyond Tomorrow
Feel absolute clarity. A vertical field of dreams, perfectly held in detail.
Feel the trajectory. Not a direction. But a future already realised. The momentum is onward.
THE VISION
The Vision of a Masterplanned City
Mercedes-Benz Places | Binghatti City landmark residential community that redefines the concept of urban living. This is not merely a collection of structures, but a masterplanned city-scale vision where global brand prestige becomes a personal, lived-in experience.
Mercedes-Benz evolves its design language from the automobile to the cityscape
Every element of the realm carries the design intelligence and emotional appeal
Experience what defines iconic. Clarity, without compromise.
This is sensual purity, expressed in an enduring form.
DESIGN PHILOSOPHY
Defining Identity at City Scale
The identity of this city is bold, unmistakable, and enduring.
By translating automotive design principles into architecture, the project establishes an entirely new language of urban expression.
Every line, surface, and proportion reflects balance, movement, and intent — creating a powerful visual harmony across the entire cityscape.
Experience what defines iconic. Clarity, without compromise.
Flowing sculpted forms meet crisp, high-value detailing.
The result is a refined balance of sensual purity and precision engineering — inspired by the philosophy that defines Mercedes-Benz itself.
MONUMENTAL ARCHITECTURE
Monumental Scale. Iconic Presence.
Composed of twelve architecturally striking towers, the city rises with an unmistakable presence on Dubai’s skyline.
Each structure is a study in proportion and motion — where sculpted surfaces echo kinetic energy and performance-driven design. Visible from afar and unforgettable up close, these towers are designed to inspire at first sight and endure over time.
This is architecture that commands attention without excess — confident, precise, and timeless.
LOCATION
Next in the City of Now
Strategically located in the prestigious Nad Al Sheba district, Mercedes-Benz Places | Binghatti City sits at the intersection of Dubai’s connectivity, culture, and ambition.
Surrounded by world-class landmarks and seamless road access, the city offers effortless connectivity to Downtown Dubai, major business hubs, international airports, and iconic lifestyle destinations.
Rooted in an area known for equestrian excellence and refined living, this address balances exclusivity with accessibility.
ARRIVAL EXPERIENCE
A Grand Arrival, A Ceremonial Transition
Entering Binghatti City is a ceremonial yet effortless experience, designed to signal arrival in every sense and belonging in every way. It’s a moment of transition, from the energy out there to the calm in here.
Exclusive Features and Services
The Mercedes-Benz Places | Binghatti City is aiming to hold a LEED Qualification.
LIFESTYLE & AMENITIES
A Place of Heart
At the center of the city lies the Grand Promenade — the emotional and social core of the community.
This activated public realm brings together curated retail, cafés, and lifestyle destinations, seamlessly blending indoor and outdoor experiences. Landscaped parks introduce twelve distinct lifestyle zones, each thoughtfully designed for relaxation, discovery, and connection.
Here, everyday moments are elevated into experiences.
PROJECT COLLECTION
An Iconic Collection of Residences
Mercedes-Benz Places | Binghatti City presents a curated portfolio of architectural visions, each with its own identity and character:
FEATURED TOWER
Vision Iconic — The Soul of the City
The city’s iconic tower stands as both a landmark and anchor, a constant presence that defines the city’s soul.
Layout
Spaces Designed to Flow
Every residence is meticulously planned to balance space, light, and flow.
Intelligent layouts enhance everyday living while reflecting refined architectural precision.
DEVELOPER SECTION
A Legacy of Architectural Artistry
Binghatti Holding Limited is a vertically integrated real estate developer founded in 2008 with development, construction and delivery capabilities, the Group stands out as one of Dubai’s most avant-garde private developers, operating across the full market spectrum from affordable housing to ultra luxury branded residences.
With a total portfolio exceeding 80 projects valued at over AED 80 billion, Binghatti has delivered more than 50 projects to date and maintains a robust pipeline of approximately 30 million square footage of sellable area.
Binghatti delivers across the housing ladder from affordable and mid-market homes to premium and ultra luxury branded residences differentiating itself through design led products, branded collaborations and a consistent focus on customer outcomes. The developer’s contractor heritage underpins its operational agility and ability to scale across segments.
Sustainability is embedded across Binghatti’s developments through energy efficient technologies, responsible materials selection and long-term value creation strategies that enhance returns for stakeholders and liveability for residents.
Founded on contractor roots and built around a vertically integrated model, Binghatti Holding continues to expand its real estate portfolio to meet growing market demand, delivering quality projects across every market tier while prioritising design, delivery excellence and sustainable outcomes.
Frequently Asked Questions
Your Questions, Elegantly Answered
Mercedes-Benz Places | Binghatti City is the world’s first Mercedes-Benz branded city, developed in collaboration with Binghatti. It is a masterplanned residential destination that blends automotive design philosophy with modern urban living.
The project is located in Nad Al Sheba, one of Dubai’s most prestigious districts, offering seamless connectivity to Downtown Dubai, major highways, business hubs, and international airports.
The development offers a wide range of residences, including studios, one-, two-, three-, four-, and five-bedroom apartments, duplexes, and luxury residences across multiple architecturally distinct towers.
Yes, Mercedes-Benz Places | Binghatti City offers freehold ownership, making it available to both local and international buyers.
The project is developed by Binghatti Holding Limited, a leading Dubai-based real estate developer known for innovative architecture, branded collaborations, and large-scale residential developments.
This is the world’s first city designed under the Mercedes-Benz brand, translating automotive precision, luxury, and design intelligence into architecture. It is a fully masterplanned city rather than a single tower or complex.
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